6 SEO Strategies
SEO

6 SEO Strategies That Must Be Done While Building a Website

While building a website, you should try to create such a design for your website that will ensure the success of your business. If you fail to create the SEO friendly website for your business, you can’t get success for your business. You should try to follow some specific SEO strategies and content development practices while building a website. Now, the problem is that most of the people can’t make their websites SEO-friendly. Nowadays, Google is considering lots of things before improving the ranking of your website. First of all, your website should have the best user experience. The webmasters can easily ensure the user experience while creating the websites. Here, we will discuss six SEO strategies that you should consider while building a website.

Make It Mobile-Friendly:

As a webmaster, if you are familiar with the SEO, you know the importance of the mobile-friendliness of a website. While building your website, if you ignore it, you can’t get the best output of your efforts. Its reason is that Google has made it the ranking factor in 2015. After that, the search engine giant has introduced mobile-first indexing in 2017. These things are showing that Google is giving importance to the mobile-friendliness of a website.

Now, the problem is that most of the websites still have not caught on. Google has made this changing in the ranking factors because numbers of mobile users are increasing than numbers of desktop users. For example, if half of the viewers are coming from mobile devices, you can lose these viewers by ignoring the mobile-friendliness of a website. If your website is not mobile-friendly, this thing can also increase the bounce rate of your website.

Easy-To-Read Design:

When people ask you to improve the SEO of your website, you try to spend most of your time on the content of your website. No doubt, you will have to create the best quality content for your website. Along with focusing on creating the best content for your website, you should also improve the design of your website. The best design of the website will ensure the best presentation of the content. If you don’t focus on the design of the website while building it, your website’s design will be poor.

The poor design of a website will make it difficult for readers to know what they want to do on your website. For example, if you place the content on the strange places, it will be difficult for the readers to find the relevant content. Due to the poor design of the website, your readers will not spend enough time on your website. This thing can also enhance the bounce rate of your website.

Website Speed:

It is one of the most important parts of the technical SEO of a website. You can also focus on the speed of a website while building a website. If your website is taking too much time in loading the data, it means that it has a technical deficiency. In some cases, if you fail to improve the ranking of your website instead of hard work, it means that your website is taking too much time in loading the data. When it will take enough time in loading the data, people will quickly bounce back.

To increase the speed of your website, you should consider lots of things. First of all, you should optimize all the images on your website. Secondly, you should also eliminate all the unnecessary plugins from your website. Thirdly, you should also allow browser caching in your website. While improving the speed of your website, you should make sure that your website should take less than three seconds in loading the data.

Improve Navigation Of Your Website:

As recommended by an assignment help firm that while building a website, you should also focus on the improvement of its navigation. The good navigation of a website will improve the overall performance of a website. Its navigation is also helpful for them to engage the viewers. The strong navigation of a website is also helpful for the readers to find the information quickly on the website. To improve the navigation of a website, you should try to focus on lots of things. First, you should ensure consistency in your website. It means that you should use the same colour throughout the website.

Secondly, you should clearly define all the categories. Sometimes, you will have to post different kinds of posts on your website. You should create different sections and sub-sections for these posts. Thirdly, you should make sure that all the elements of the navigation of your website should be clickable. For example, if you have created sub-sections on your website, you should put these sections in the form of the drop-down menu. At last, you should also use accurate navigation titles on your website.

Place Scripts Outside Of The HTML Document:

While coding your website, you will have to use JavaScript and CSS files. If you will use these JavaScript and CSS files in the content of your website, these files may slow down the crawling of your website. Therefore, while building your website, you should externalize CSS and JavaScript files. Its reason is that search engines view a website from the HTML documents. If you will add JavaScript and CSS files in the content of your website, it may include various lines in the HTML document. In most of the cases, these lines appear ahead of the HTML document.

Focus On Page Layout And Formatting:

The layout of the page is very important. In the layout of a website, there comes the size of the text, placement of the images and size of the images. That’s why while building a website, you should also focus on the page layout and formatting. First, if the size of the font on your website is too small, it will not make the readers happy. That’s why you should use the average size of the font. Secondly, if the background colour and font of your website are difficult to read, it will also make it difficult for the readers to enhance the user experience of your website. Thirdly, you should also place the information in such a way that it may convince the readers to take the action. At last, you should not use text in the images because search engines can’t read the text in the images.

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